What is Buffer?
Buffer's AI Assistant helps you summarize long blog posts into short social snippets and rephrase content for different platforms.
About
Buffer is a social media management tool for planning, scheduling and analyzing posts across networks such as Instagram, Facebook, TikTok, LinkedIn, X, Threads, Pinterest, YouTube, Bluesky and Mastodon. It includes an ideas board, an AI assistant for writing and repurposing posts, analytics, a community inbox for comments and a link-in-bio page, plus an API and MCP server for automation. It is aimed at creators, small businesses and agencies. Apps are available for the web, iOS and Android, along with a browser extension. The free plan covers up to three channels with limited scheduled posts. Essentials starts at $6 per channel per month on monthly billing, Team costs more per channel, and both include a 14-day free trial.
Key facts
- Platforms
- web, ios, android, chrome-extension and api
- Pricing
- $6 / month
- Free plan
- Yes
- Free trial
- Yes
- Category
- Marketing
- Website
- https://buffer.com/
- Listing updated
- Nov 11, 2026
Facts checked on Oct 30, 2026
Features
- Schedules posts to Instagram, TikTok, LinkedIn, X, Threads and more
- Content ideas board and AI assistant
- Analytics and post performance insights
- Community inbox for replying to comments
- Link-in-bio page
- API and MCP access for agents
Buffer FAQ
What is Buffer?
Buffer's AI Assistant helps you summarize long blog posts into short social snippets and rephrase content for different platforms.
Is Buffer free?
Yes. Buffer has a free plan and a free trial. Price: $6 / month.
What platforms does Buffer support?
Buffer supports web, ios, android, chrome-extension and api.
What are alternatives to Buffer?
Marketing alternatives to Buffer include AdCreative.ai, 6sense, Mutiny, Optimizely, Albert.ai and Lavender.